Crypto lending platform Nexo has announced a $5,000 minimum limit for its services, effective February 21, 2025. This strategic move aims to focus on affluent clients and enhance their wealth management offerings. According to the company, this decision is part of Nexo's 2025 growth strategy and rebranding effort. Nexo co-founder Kosta Kantchev emphasized the firm's dedication to providing personalized, high-quality services for long-term investors and wealth builders. With over $11 billion in assets under management, Nexo has issued $8 billion in crypto credit and paid out over $1 billion in interest. The platform is notable for its survival during the 2022-23 bear market that affected many centralized crypto finance firms. As a licensed entity in Dubai since March 2024, Nexo continues to evolve its services to cater to the mass affluent market, guided by traditional finance principles and a commitment to sustainable wealth solutions.

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