Canadian gold tokenization firm Matador Technologies has begun integrating Bitcoin into its treasury strategy. On December 23, the firm announced its board's unanimous approval to add Bitcoin and USD-denominated assets as a means of preserving long-term capital. Matador expressed concerns about the potential devaluation of Canadian-denominated assets due to the country's heavy reliance on oil exports and rising national debt. The company is set to invest an initial $4.5 million in Bitcoin this December and will explore further acquisitions through a measured buying program. Alongside this, Matador plans to convert much of its cash balance from Canadian to US dollars. President Sunny Ray highlighted that utilizing Bitcoin could future-proof their treasury and support the launch of their digital gold platform next year, which will allow users to buy, trade, and store tokenized gold backed by physical reserves. Matador follows a growing trend among companies adding Bitcoin to their balance sheets for diversification.

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