Following Bitcoin’s surge to $100,000 in December, NOWPayments, a non-custodial cryptocurrency payment gateway, reported an 8% increase in crypto payment adoption among merchants. This rise highlights a growing interest in cryptocurrency payment solutions across various sectors, driven by businesses seeking to meet consumer demand. NOWPayments has observed particular interest from casinos, e-commerce, and software-as-a-service providers, benefiting from lower transaction fees and faster processing times compared to traditional methods. The company offers over 300 cryptocurrencies and helps businesses mitigate concerns about volatility through its auto-conversion feature, allowing quick conversion of received crypto into stablecoins or fiat. With competitive pricing and simple integration, NOWPayments aims to empower merchants to accept crypto payments easily. As the market evolves, they are prepared for continued growth, emphasizing their established infrastructure and innovations which provide businesses a seamless experience in adopting crypto solutions.

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